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FALL in love with your skin again
During summer our skin takes more sun abuse than other times of the year. Even with high SPF lotions, hats and attempting to stay in the...
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40 is the new 20: Winning in the Beauty Industry by attracting mature clients
Continuing growth in the beauty industry continues without signs of slowing down. The overall global medical aesthetic market is...
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Winning back clients after COVID and filling your beauty appointment book
COVID has had a dramatic impact on the beauty industry in Canada due to lockdowns, capacity restrictions, concerns about safety, etc –...
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Think global, act local - digital advertising for beauty businesses
Before the internet was ubiquitous across the globe – discovering a new business to provide a specific product or service at a specific...
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Growing a home beauty salon into a successful retail salon & laser centre - during COVID and beyond
Strawberry Hill Hair & Beauty Salon evolved from a small home based business 21 years ago to a thriving retail location in the heart of...
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Investing in an IPL laser device is good business sense during these challenging times
The COVID-19 pandemic has overturned many assumptions and beauty businesses that were not prepared to pivot in response to both...
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New Year's Resolutions: Rethinking work-life balance
From the challenges of working at home to the challenges of child care, 2020 eroded the border between our labour and leisure time. Maybe...
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Natalie pivots careers and rekindles her passion to help others in the beauty industry
Natalie’s career was on track managing a successful oral surgeons office, happily married, a mother of two children and everything was...
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Maskne is the New Acne
This pandemic had brought a lot of “new normal” and “MASKNE” is one of them. Since Melanin Aesthetics and Laser Clinic re-opened in May,...
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Thinking of starting your own medi-spa? Top 5 questions to ensure your success!
The beauty industry earns billions of dollars in sales each year here in Canada and it’s growing faster than ever. In fact, Toronto's NPD...
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How to start your own Beauty Business
The beauty industry earns billions of dollars in sales each year here in Canada, and it is growing faster than the U.S., proving itself...
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How to restart your beauty business with positive customer reviews after COVID-19
It’s more important than ever to boost your Hair Removal and Skin Rejuvenation beauty business by generating positive reviews.
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Raising beauty industry standards and the benefits of industry association membership
April 24th’s edition of the Vancouver Sun had the following story: B.C.’s hair and beauty sector must dramatically improve to reopen:...
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4 How-To's to keep improving your Medi-Spa or Salon
During these difficult times in Canada, Medi-Spas and Salons have been challenged to keep their business successful. While I've offered a...
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How to connect with your medi-spa or salon clients during COVID-19 crisis and not lose business
During uncertain times like these, it is more important than ever to continue to communicate with your customers to let them know what...
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Top 5 Tips to get reviews for your salon or medi-spa
Online reviews used to primarily for restaurant or hotels – but a lot has changed and now I’m sure all of us hasn’t made a purchase on...
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Are IPL skin rejuvenation treatments the fountain of youth when it comes to rebuilding collagen?
It’s inevitable as we age that fine lines, wrinkles, sagging skin and a dullness or loss of skin glow begins to become more apparent....
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How to be your own beauty business boss
Have you always wanted to quit your day job to start your own beauty business – but, haven’t quite gone for it? Have you spent a lot of...
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Set Goals not Resolutions this New Year
What’s your New Year’s Resolution? How many of them do you have? If you’re like me, It’s that time of year when we set our New Year’s...
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How To Raise Your Beauty Service Prices - and not scare your clients
The beauty industry is dynamic and ever-changing and as a successful beauty services provider, you will want to keep up with these...
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